Digital Debut Blog

In the fast-changing world of online marketing, Google Ads has become a formidable asset to increase visibility and reach targeted customers, but using this sea of opportunities from Google Ads is not a simple concept and requires the use of well-developed skills. If your campaign is not set up correctly, you can lose thousands of…

Where and how your website is hosted is becoming more important which can lead to some roadblocks for any online business in 2024. Apart from the obvious factors of server space and bandwidth, hosting services assume a central role in shaping digital footprints as well as the sustainability of businesses. This post outlines the growing…

The shift in technology in the dynamic landscape of SEO marketing has taken place with Artificial Intelligence (AI) incorporation. While companies attempt to increase their online presence, it’s important to understand the fine-tuning AI applies to SEO strategies. AI comes out as a strong aspect of SEO ‘weapons’ if used wisely. Increasingly, such automated tools…

Online marketing, particularly SEO is quite volatile in terms of what Google wants. Although the core principles should always be followed, there are many updates to Google’s algorithm and how often they check websites for best practice search engine optimisation. Any SEO pro must always be up to date with these updates to remain ahead…

Best ways to provide discounts for ‘new’ customers Yes, we understand, times are tough for just about all people and businesses thanks to the world being closed for years over a cold so some really rich people who probably support Jeffery Epstein get even more rich. Look at where we are heading now, not a…

The mass hysteria surrounding ChatGPT seemed to appear overnight. One day, millions of accountants, administrators, copywriters, graphic designers, web design experts, research analysts and other professionals were airily completing their daily tasks when, boom, someone burst through the door spruiking the AI bot’s work potential like they were a new visionary executive! It’s enough to…

Look around, Gen Z is far more connected to the internet than any generation that came before them. Even Millennials, with massive purchasing power, cannot compare with the obsessive might of our younger counterparts when it comes to sitting around on the socials consuming content. And, given that 40% of Gen Zers already use Instagram…

The world has gone digital. It’s not going digital; it’s not some event that’s going to happen in the not-too-distant future – that future is now, and your business should be capitalising on it, no matter how big or small you are. If you’re one of the 49% of small business owners who don’t have…

Note: This is an opinion piece written by one of our staff at Digital Debut. Tesla CEO and world’s richest person Elon Musk has agreed to buy Twitter to the tune of USD $44 billion. Musk says that his primary aim of the acquisition was to make Twitter more aligned with the ideals of free…

Having the right web design is crucial when developing an integrated marketing plan for your brand. The norm for web design is not just practical or visual; it’s all about information to determine how a user interacts with your brand. From formatting to colours, you can say these key elements work together to create a…