Our Blogs on 'Content'

Come on, seriously, SEO (search engine optimisation) has been around for quite some time now. Google is constantly telling us what you shouldn’t be doing, and why, and what you can be doing! However, there are many agencies and so called SEO “experts” that continue to try and use out dated black hat SEO strategies…

Search the biggest brands of 1970, and you would realise that there are many businesses that have either stopped operating or are not as popular as they used to be. Similarly, you would find that a lot of them continued their dominance, and there are many organisations that sprang out of nowhere in the 21st…

If we had our way, fixing duplicate content would be a simple fix. The fact of the matter is that it can be a long and complex minefield. In SEO, the originality and quality of your content has such an immense influence on your website’s authority, that overlooking this aspect can be detrimental to your…

You’ve got a business strategy going, and you’re proud of it. Somewhere in between all those details, you’ve managed to outline a content campaign too. But, you’re guilty in the sense that the strategy is just to create content for the sake of creating content. And this is a common mistake; too many businesses feel…