Our Blogs on 'Digital Marketing'

Whether we’ve faced it before or not, having to work from home is now a law-enforced must. We no longer have the choice (without reason) to head outside and do what we want. It’s during this time that, as a nation, we need to stick by the regulations the government is enforcing, and do the…

First off, I want you to take a look at the below graph   What you are seeing is the result of some great SEO work for two different customers. The first client’s Google ranking improved by 9,601 over a year, and their total impressions improved by 189,000, but their click-through rate decreased by 1.3%.…

If you work in the digital marketing field, you know that one day is never the same as the next. But if you’re just wanting to keep tabs on it and make sure you’re actioning as many of the best possible practices as possible, knowing where to hunt for updated information is tricky.   Everyone…

“We are living in a digital world but seems like we are going back to the older ages” Note: This is just a point of view, always listen to what your government has suggested and always stay vigilant, keep clean and be smart! If your business needs any information or support please check the Coronavirus…

The digital landscape is continually shifting; no two days are the same, and as a brand, you have to expect the unexpected. That’s what keeps us on our toes – whether you’re a marketer or a business specialising in something niche. The real challenge with keeping up with these tides is that you have to…

Come on, seriously, SEO (search engine optimisation) has been around for quite some time now. Google is constantly telling us what you shouldn’t be doing, and why, and what you can be doing! However, there are many agencies and so called SEO “experts” that continue to try and use out dated black hat SEO strategies…

Search the biggest brands of 1970, and you would realise that there are many businesses that have either stopped operating or are not as popular as they used to be. Similarly, you would find that a lot of them continued their dominance, and there are many organisations that sprang out of nowhere in the 21st…

If we had our way, fixing duplicate content would be a simple fix. The fact of the matter is that it can be a long and complex minefield. In SEO, the originality and quality of your content has such an immense influence on your website’s authority, that overlooking this aspect can be detrimental to your…

You’ve got a business strategy going, and you’re proud of it. Somewhere in between all those details, you’ve managed to outline a content campaign too. But, you’re guilty in the sense that the strategy is just to create content for the sake of creating content. And this is a common mistake; too many businesses feel…

Spam, it has become the norm if you are running any type of business and website – you are going to get flooded with potentially more spammers than actual customers. These spammers are other people just like you who are trying to get more business. However the way they are going about it to get…