Rivergum Allied Therapies Allied Health SEO

Rivergum Allied Therapies is an Allied Health practice serving Ballarat and surrounding areas. After not gaining any traction online, they turned to Digital Debut to assist.

1,274
Google Ranking Improvements
145%
Increase in Organic Traffic
103%
Increase in Tracked Conversions

The Problem

Old website was not redirected to new website, hence losing all its value
Unrealistic quotes from other SEO agencies
New website not gaining much traction online

The Results

Fair SEO budget with realistic goals
Big increase in rankings which converted to more than double organic visits and enquiries
Built up stength of new website quicker than expected

Rivergum Allied Therapies was originally on a Go Daddy page builder which is notoriously known for its inability to allow for proper SEO optimisations. After moving platforms old URLs were not redirected to the new website pages which means the trust on those original pages was lost.

After starting work with Digital Debut, we were able to quickly build up the strength of the website by loading 3 months of work into the first 4 weeks of the campaign. We quickly identified what people in the area were searching for, and then optimised the website based on those searches. The content was edited to match search, outreach, and blogs. As a result, rankings were up by thousands of positions, leading to more than double organic traffic and enquiries.

 

Big Burst in Google Rankings Followed by Constant Growth

 

Organic Traffic Has More Than Doubled Since Digital Debut Took Over Managing SEO

 

Massive Improvements in Tracked Conversions

 

 

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